Avatar is a heavy metal band formed in Gothenburg, Sweden. Formed in 2001, the band has released seven studio albums, the most recent being Avatar Country in 2018. The band has had some success on US rock radio as well, notably with their song "New Land", which peaked at number 20 on the Billboard Mainstream Rock Songs chart in May 2017. The band was formed in 2001 by drummer John Alfredsson and guitarist Jonas Jarlsby, who at the time were in separate bands. After several lineup changes, the band released two four song EP demos in 2004: Personal Observations released on January 18, 2004 and 4 Reasons to Die on November 19, 2004.